Fudge Clean Blonde Damage Rewind Violet Toning Shampoo 250ml

Everything in your classic Fudge Purple Shampoo - but more! Don't make a sacrifice for toning when your damaged and dry hair is at stake! This formula helps to knock out brassy tones whilst also reconstructing your hair's bonds after chemical treating, styling and environmentally damaging your hair. Your cuticle will be smoother, your hair will be blonder and will feel smoother. This product is sulfate free! For 90% stronger hair with Opti-Plex Technology. How to use: Lather evenly throughout your wet hair and for maximum results, leave it for up to 5 minutes. Rinse thoroughly and repeat if necessary. Follow up with Clean Blonde Damage Rewind Conditioner for the ultimate hair toning and reconstruction.